Microsoft Dynamics CRM is a Customer Relationship Management software focuses mainly on Sales, Marketing, and Service (help desk) sectors. Recently, Microsoft has been marketing Dynamics CRM as an XRM (Anything Relationship Management) which is the natural evolution of CRM.
Increased Sales
By implementing Microsoft CRM, you can quickly shorten the sales cycle but you can also close more leads with fewer missed opportunities.
Efficient Customer Service
Take your customer service up a notch offering efficient service with a knowledgebase that's shared and an automated routing and queuing system. It makes it easier for staff and it also makes for much happier customers.
Advanced Service Scheduling
Microsoft CRM includes a sophisticated scheduling engine that helps you sell and schedule services to customers. Through the Service Calendar, any authorized user - service managers, salespeople, or customer service representatives - can survey companywide resources and book an appointment, which is automatically added to the customer’s Microsoft CRM record.
Informed Decisions
Microsoft CRM helps you make informed decision by using the comprehensive reports. You can look at current sales and forecast future sales, measure performance, business activity, and evaluate sales, and the service department. You can also identify trends.
Share Information
Information is power and the quicker and easier you can share information across departments the better the value to the entire company. Microsoft CRM helps you update information right at your fingertips anytime and anywhere.
Powerful & Integrated
Microsoft CRM is tightly integrated with Microsoft Office Outlook, the most used application in the Office suite. This integration means less application-switching, faster adoption by users, and higher productivity for every customer-facing employee in your organization. Users can look up customer information, send and manage email, set up appointments, and capture customer discussions, all without ever leaving Outlook.
Ease of Use
Microsoft CRM is designed to be easy to use for the sales teams and other staff with very little training required.